A concept, not client work

Altea Hills: one villa, planned end to end.

A fictional hillside villa, planned the way Rasante plans a real one. This is a concept: the photographs are licensed stock and show other places. Nothing on this page is client work.

Aerial view of a wooded coastline with villas and a blue bay

The place

A villa on a slope above the coast, in Altea Hills. The plot falls toward the sea. The house sits across the slope, with the terrace and pool on the sea side.

In a place like this the view and the light on the terrace carry the sale, so the plan starts there.

What the buyer has to understand

A buyer abroad decides from a screen. Four things have to be clear within the first few images:

How large the plot is and how the house sits on it.
Where the sea is, and how much of it you see from the terrace.
How the living space opens to the outside.
What the house looks like when the lights come on.

The shot plan

One page, agreed before the shoot: the sun, the flight route and the camera positions. Four positions answer the four questions above.

Aerial view of a white villa with a pool above a turquoise bay — 01Aerial: the plot and its surroundingsHigh, from the sea side, with the sun high enough to show the colour of the pool and the edges of the plot. This one needs a drone flight.

White villa with a reed pergola and a long pool running toward the sea — 02Terrace: the pool and the viewFrom the terrace toward the sea, in the morning, when the water is calm and the light is soft.

Kitchen with a terrazzo island, walnut cabinetry and built-in oven — 03Interior: the living spaceShot with the windows as the light source, so the room and the view read together.

White coastal houses above a rocky bay at blue hour, their lights coming on — 04Facade at dusk: the house with its lights onThe last frame of the day, taken from outside the plot boundary at the planned hour.

What the agency receives

One delivery, three file sets, plus the plan itself.

Portal-ready

JPG files without branding, sized for listing portals. Marked first frame: the best exterior or view.

Print and hi-res

Full-resolution files for brochures and websites.

Social crops

The same frames cropped for Instagram and Facebook.

The shot plan

The one-page plan, and a note of the airspace and local checks made for the flight.

File formats and sizes are a working proposal and will be fixed with the first real shoot.

Your villa next.

Tell me the municipality and the date. I reply with dates and a draft shot plan.

Check availability See the work

Image sources and licences: Image credits